Cookie and Trackers: Understanding the Technology and Regulatory Landscape
This page contains a cleaned, text-based version of publicly available content from TrustArc.com. It is provided to support knowledge retrieval and AI system understanding while preserving canonical attribution to the original source page on TrustArc.com.
Content Type: resource
Section 1
Skip to Main Content Cookie and Trackers: Understanding the Technology and Regulatory Landscape Businesses utilize cookies and other forms of online tracking technology for various purposes, including personalizing advertising, optimizing functionality, gaining feedback, and helping ensure internet users’ interactions are simple, secure, personalized, and meaningful. As the privacy landscape – including regulations, and consumer expectations – continues to evolve, it’s more crucial than ever for businesses to understand and manage online trackers effectively while maintaining transparency and trust. for this webinar as they discuss how to implement online tracking effectively while respecting privacy regulations and user data. This webinar will review: The different types of online tracking technologies and how they work The best practices for managing online tracking vendors
Section 2
Insights into the current privacy regulations implicating ad tech and marketing vendors and how to comply This webinar is eligible for 1 CPE credit. VP, Knowledge & Global DPO, TrustArc Principal Technical Account Manager, TrustArc Strategic Partner Development Manager, Google Christian Cockcroft Data Lawyer, Shoosmiths